Why Most Affiliates Fail Drastically - By Shouvik Mazumder
Making money through affiliate marketing is one of the most rewarding career one could ever have. What is good about this business is that anyone can join and make his/her way to success.
But it may not be, for some people, as easy as it seems. They fail in this kind of business. This is because they lack proper knowledge and tactics.
Though it is true that marketers with greater resources ( high traffic websites, large mailing lists and deep pockets) do have an advantage when it comes to affiliate marketing, but the GAP is not as wide as it seems.
You can become a super affiliate without having access to great resources. But you have to apply some basic knowledge here and convert them into action. Yes, some vigorous action may be required.
The number one reason 93% of online marketers fail to make any money through affiliate program is because...
They don't take ACTION and CONSISTENTLY IMPLEMENT what they learned.
Some people may take some action.. but they FAIL TO IMPLEMENT THEM ON A CONSISTENT BASIS.
In a research for affiliate marketers, it has been found that:
5% of affiliates earn about 80% of commission through their affiliate products promotion.
20% of affiliates earn commissions at some point.
80% of affiliates either earn very little commissions or no commissions at all.
Here are some reasons why most affiliates never earn very much with affiliate marketing:
1) Focus on too many programs:
There is nothing wrong to join many affiliate programs. But to handle all the programs effectively, it really needs some strategy in order to pull it off. Smart and experienced marketers know that strategy. Otherwise it becomes the newbie marketer headache to tackle all programs,and the ultimate result is lost track of the affiliate programs he joined, and no money from any of the programs.
2) Putting affiliate links that do not complement each other
Some affiliates may have created autoresponder messages with affiliate links, or have put affiliate links in their sites, but those links should complement each other. Otherwise the reader get distracted and ultimately leave the site seeing so many links ..disarranged and not centering around a particular theme Affiliate links should complement each others, not compete.
3)Unable to grip on a new idea
When a fresh idea comes along, most affiliates fail to jump on it. Most top affiliate marketers are opportunistic. They don't waste any time wating for crowd to catch up what great money making model has come to them.
4) Not willing to spend time and money
Most affiliates are not willing to spend time in learning, and spend money.Spending money is optional, but spending time is not. Unless one knows what to do and how to do, how can he expect to earn big commission?
5)Don't practice the affiliate program training:
Every good and renowned affiliate program has a tutorial or guide on how to proceed with the affiliate marketing. Most affiliates do not care for the training and they go their own way. Using standard affiliate training provided with the program is much better than doing nothing, or doing in an unwisely manner.
6) Give up too quickly.
This is most probably the biggest problem for new marketers. They have unrealistic expectations..They expect too much, too quickly. Big guys build their businesses on advanced planning and high diligence. They smartly put their effort in an AUTOPILOT system .. no matter if it takes some time and investment.. and then they start to see results.
7) Don't try to be different
If everyone starts promoting the same product with same technique how can they expect results. One must try to have something different in his marketing which appeals the customer. This can be done by making the sales letter more attractive, changing graphics on sales page, altering the bonus etc. This will help increase the perceived value of the product.
8) Simply put up a link on the site and do nothing.
Many affiliate marketers expect that if he can put up a link on his site, customers will visit his site and click on his link, visit the sales page and then make the payment and buy. Well, that technique may work a few years ago, but not now.Very few affiliates gains traffic and sales from this. And if he expects some results from this type of approach, then he should start vigorously promoting his site.
Shouvik Mazumder, online for sometime, busy in testing different marketing techniques. Affiliate Success Formula
Article Source: http://EzineArticles.com/?expert=Shouvik_Mazumder
But it may not be, for some people, as easy as it seems. They fail in this kind of business. This is because they lack proper knowledge and tactics.
Though it is true that marketers with greater resources ( high traffic websites, large mailing lists and deep pockets) do have an advantage when it comes to affiliate marketing, but the GAP is not as wide as it seems.
You can become a super affiliate without having access to great resources. But you have to apply some basic knowledge here and convert them into action. Yes, some vigorous action may be required.
The number one reason 93% of online marketers fail to make any money through affiliate program is because...
They don't take ACTION and CONSISTENTLY IMPLEMENT what they learned.
Some people may take some action.. but they FAIL TO IMPLEMENT THEM ON A CONSISTENT BASIS.
In a research for affiliate marketers, it has been found that:
5% of affiliates earn about 80% of commission through their affiliate products promotion.
20% of affiliates earn commissions at some point.
80% of affiliates either earn very little commissions or no commissions at all.
Here are some reasons why most affiliates never earn very much with affiliate marketing:
1) Focus on too many programs:
There is nothing wrong to join many affiliate programs. But to handle all the programs effectively, it really needs some strategy in order to pull it off. Smart and experienced marketers know that strategy. Otherwise it becomes the newbie marketer headache to tackle all programs,and the ultimate result is lost track of the affiliate programs he joined, and no money from any of the programs.
2) Putting affiliate links that do not complement each other
Some affiliates may have created autoresponder messages with affiliate links, or have put affiliate links in their sites, but those links should complement each other. Otherwise the reader get distracted and ultimately leave the site seeing so many links ..disarranged and not centering around a particular theme Affiliate links should complement each others, not compete.
3)Unable to grip on a new idea
When a fresh idea comes along, most affiliates fail to jump on it. Most top affiliate marketers are opportunistic. They don't waste any time wating for crowd to catch up what great money making model has come to them.
4) Not willing to spend time and money
Most affiliates are not willing to spend time in learning, and spend money.Spending money is optional, but spending time is not. Unless one knows what to do and how to do, how can he expect to earn big commission?
5)Don't practice the affiliate program training:
Every good and renowned affiliate program has a tutorial or guide on how to proceed with the affiliate marketing. Most affiliates do not care for the training and they go their own way. Using standard affiliate training provided with the program is much better than doing nothing, or doing in an unwisely manner.
6) Give up too quickly.
This is most probably the biggest problem for new marketers. They have unrealistic expectations..They expect too much, too quickly. Big guys build their businesses on advanced planning and high diligence. They smartly put their effort in an AUTOPILOT system .. no matter if it takes some time and investment.. and then they start to see results.
7) Don't try to be different
If everyone starts promoting the same product with same technique how can they expect results. One must try to have something different in his marketing which appeals the customer. This can be done by making the sales letter more attractive, changing graphics on sales page, altering the bonus etc. This will help increase the perceived value of the product.
8) Simply put up a link on the site and do nothing.
Many affiliate marketers expect that if he can put up a link on his site, customers will visit his site and click on his link, visit the sales page and then make the payment and buy. Well, that technique may work a few years ago, but not now.Very few affiliates gains traffic and sales from this. And if he expects some results from this type of approach, then he should start vigorously promoting his site.
Shouvik Mazumder, online for sometime, busy in testing different marketing techniques. Affiliate Success Formula
Article Source: http://EzineArticles.com/?expert=Shouvik_Mazumder
posted by Anna A. | 1:20 AM
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